When we learned Jacobs Ladder was going to be on NBC’s Biggest Loser, we knew that we needed to come up with a product that fit better in the home and was more affordable to individual buyers. So, we took Jacobs Ladder cardio machine (used by professional training centers worldwide) and rather than making it cheaper and smaller, we focused on simply reducing the width and removing some hi-end features to bring down the cost. Specifically, we narrowed the base width from 31.25″ to 27.25″ so it would fit through most doorways. We swapped out the Maple Rungs to a Steel Rung with Polyurethane Sleeve.… [Read More]
Now you can have the coolest shirt in the gym and represent the best stairclimber on the planet! The Stairway workout shirts now available a special $17.99 price and sold only through jacobsladderexercise.com.
It’s amazing how time flies, but we have been selling Jacobs Ladder around the world for almost eight years now. In the past five years we sell internationally through two great companies, Altantis Strength Equipment (Canada) and World Sales Alliance (all other international orders). We are now in 28 countries around the world:
- Saudi Arabia
- Hong Kong (People’s Republic of China)
- United Kingdom
A lot of people ask us how we got on NBC’s Biggest Loser. Although we would like to think it is because of all the PR efforts we make after ‘Crazy Idea Days’, the real story is that the relationship started when Joe Dowdell (owner of Peak Performance in NYC) purchased a Jacobs Ladder in February of 2009. The Biggest Loser host Jillian Michaels was working out at his gym at the time and fell in love with the Ladder. When she came back to The Ranch, she put it on her Wish List. In March of 2009, we got a call requesting four Jacobs Ladders and the rest is history. Thanks Joe and Jillian for being a part of our journey!… [Read More]
Although Jacobs Ladder has been shipping into the European market for over 5 years now, this marks the first time Jacobs Ladder has exhibited at FIBO, which is the largest fitness trade show in the world. To give you an idea, FIBO is over 6 times as large as IHRSA (the largest fitness trade show in North America). We were located in Hall 6 and got the opportunity to showcase not only Jacobs Ladder but Jacobs Ladder 2 and the brand new Stairway. With over 30,000 attendees, the show was fantastic ! The reception of all three products was outstanding and people loved the simplicity and effectiveness of our products.… [Read More]